2019

Inception of Lady Luck Games AB 

Began on our journey in the iGaming industry.

January 2019

2021

LL Lucky Games AB went public

LL Lucky Games AB was proudly listed on Nasdaq First North in Sweden in June.

February 2019

2022

Strategic Acquisition of ReelNRG

Merged with ReelNRG, a UK-based game studio, solidifying our position as a leading independent gaming studio in European regulated markets.

March 2019

2023

Strategic Stake in CYG

Acquired a 20% stake in CYG, a specialized software development company, fortifying our presence and capitalizing on distribution channels in the Asian market.

April 2019

2024

Rebranded as Embark Group

In June, we evolved from a single-product company to a diversified group with multiple offerings. Also expanded our portfolio with the acquisitions of Intersoft Solutions and Ikigai Group Ltd.

May 2019