Exclusive on ComeOn!

Press Release

Aug 10, 2022

Exclusive Beetle Bailey launch for 5 regulated markets at ComeOn!

Stockholm, 10th August 2022  In December of last year the Swedish game provider, Lady Luck Games signed a three-year co-development agreement with King Features Syndicate, a unit of Hearst. After months of hard work, dedication, and collaboration with mathematicians, the development team, artists, and designers the first game of this exclusive partnership is finally released. Adventures of a private, Beetle Bailey, can be now enjoyed by players at ComeOn! in Sweden, Germany, Norway, Finland, and Canada.

The Beetle Bailey slot has 4 reels, 3 rows, and gripping 81 ways to win. The graphics are based on a comic strip, created by marvellous cartoonist, Mort Walker, that has been entertaining the world since September 4, 1950. The action of this game takes place at the Camp Swampy, which is located near the town of Hurleyburg. Our audience can see on the reels main comic characters, such as Bailey himself, Sarge, Miss Buxley, Cookie, and off-reels General Halftrack, Otto, and Zero. Everyone in the army dreams about the Day Pass, and players should too, as it acts as a Wild symbol, that substitutes all other symbols, except for special ones. Connecting Beetle and Snorkel anywhere on Reel 2 and 3 triggers the “Wild Wake Up” feature, which is a fight, after which 3 to 6 Wilds will be left on the reels 2 and 3. The two “Wild Wake Up symbols” will be always replaced first. Another great feature is Camp Swampy Golf Bonus, where players drive around the camp, picking up prizes and golf balls. If they manage to bring the ball home, they will be rewarded, but what stands in the way are grenades, that can blow up the jeep. The game has also a buy bonus feature, where players can choose between those two fantastic features. Last, but not least is the gamble feature, which gives a chance of doubling the win up to four times.

From today players at ComeOn! can explore the game exclusively and check out all of the features of this fantastic slot before the official launch. Lady Luck Games are available for ComeOn! via Slot Matrix.

Mads Jørgensen, Co-Founder and Chief Executive Officer of LL Lucky Games AB said: “We are very proud of our newest release, Beetle Bailey. Developing a branded game together with King Features will give us additional exposure. I am thrilled to say that yet again our partner ComeOn! saw a potential in our production and have decided to take our game exclusively. I am thrilled about our partnership and collaboration”.

“Branded games add an additional flair to our portfolio. After seeing Beetle Bailey, we had no doubts that it will brighten our lobby. Having this game exclusively two weeks before its official release gives us an advantage over our competitors. We can wait for the players feedback and take on board more exclusive content from the Lady Luck Games “said Jason Bradbury, Head of Exclusive Games, of ComeOn!